Apple Inc., formerly Apple Computer, Inc., American manufacturer of personal computers, smartphones, tablet computers, computer peripherals, and computer software. It was the first successful personal computer company and the popularizer of the graphical user interface. 

From smart wearables to digital content streaming platforms, Apple offers a wide range of products and services within a closed ecosystem. Its products include iMac desktops, MacBook notebooks, iPhone mobile devices, iPad tablets, iPod digital multimedia devices, Apple Watch and Apple TV. The services include iOS operating system for mobile devices, macOS operating system for notebooks and desktops, iCloud online storage, tvOS operating system for Apple TV, watchOS operating system for Apple Watch, iTunes for digital content services, Apple Pay digital payment service, Apple Music for online multimedia streaming, and Apple News.

Apple has been known to be on the forefront of innovation. The company was among the first to develop an app-based ecosystem for smartphones. It was the first smartphone maker to introduce touchID — a fingerprint scanner module to unlock a device — and use 64-bit processors, both of which were later also adopted by most other smartphone manufacturers.